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Media Credentials

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COVID-19 MEDIA GUIDANCE RECOMMENDATIONS

  • Media access may be limited, especially if there are capacity limits.
  • Establish a limit on the number of credentialed media members at each event (number of passes per outlet, priority to those who regularly cover, home/visitor split, etc.).
  • Encourage media members to RSVP in advance of the event so that you can allocate space accordingly and grant access to any media on a “waiting list.”
    In team sports (baseball, basketball, field hockey, football, soccer, softball and wrestling), inform the visiting Athletic Director of the number of spaces available for the visiting team media.
  • The press box should be limited to essential personnel only, with all individuals respecting social distancing (consider additional accommodations outside if necessary).
  • Pressbox windows and doors should remain open so as not to restrict airflow.
  • If the press box is totally enclosed, it should be considered an inside venue for the purpose of any COVID-19 mask/face covering local restrictions.
  • No non-working individual may be in the working press area, including spouses, family members, and others.
  • Interview opportunities may be limited during the week.
  • Disseminate as much information online as possible (limit handouts).
  • Limit field access to working media members only (those who are actively performing work assignments).
  • Incorporate easily identifiable credentials to ensure only authorized personnel are in restricted areas.
  • If radio space is limited to the home team, try to facilitate a shared feed of the home team’s broadcast if possible.
  • Interviews should only be conducted if social distancing protocols can be followed.
  • Be mindful that no agreement can be made exclusive per adopted regulation, which precludes an audio broadcast by the visiting team.

KHSAA CHAMPIONSHIP CREDENTIAL GUIDELINES
Credentials to each KHSAA state championship event are issued by the KHSAA to working members of the media that regularly cover high school athletics. Credentials must be requested prior to the established deadline for each sport through the online credentialing system.

Credentials should be requested by the sports editor/director for all members of his/her organization needing to attend an event. Credentials for freelance photographers and stringers must be requested by the sports editor/director at the outlet the freelancer will be representing. Media outlets are responsible for the actions of all individuals representing their organization, including compliance with KHSAA policies and procedures. No credentials will be issued outside of the online credentialing system. The KHSAA reserves the right to limit the number of credentials issued to media outlets when space is at a premium.

Failure to adhere to the KHSAA policies and guidelines, as well as unauthorized use of the media credential, will result in the revocation of the credential and non-issuance of future passes.

OWNERSHIP OF MEDIA AND INTELLECTUAL PROPERTY RIGHTS
The intellectual property, corporate, broadcasting and media rights to all State championship rounds of the KHSAA postseason championships belong exclusively to the KHSAA, including titling agreements and sponsorships. As such, the KHSAA is the only entity permitted to originate a live broadcast during state championship events (this includes the use of streaming platforms such as Periscope and Facebook Live by media members). Broadcasts of prior rounds of the state championships (region, district, etc.) are permitted provided the requisite media rights fee has been paid to the association per its agreement with the NFHS Network. Video streaming through social media platforms is also prohibited at the district/region level unless the rights fee has been paid to the Association.

DISTRIBUTION POLICY

  1. Credentials will be provided to established and recognized media outlets that cover high school athletics on a regular basis (including, but not limited to, timely reports of regular season competitions);
  2. In all cases where there is consideration as to whether or not to credential an outlet, the level of regular season interscholastic coverage will be considered when applications are reviewed;
  3. The distribution of credentials is conducted using the following priorities;
    1. Daily Newspapers and Wire Services;
    2. Statewide Media (TV, etc.);
    3. Media Covering Specific Teams on a Regular Basis;
    4. Regional Media;
    5. All Other Outlets (Non-Broadcast Radio, weekly media, etc.).
  4. At any time, the KHSAA may request proof of a media outlets’ legitimacy. To help the KHSAA protect access to its events, media members applying for credentials may be asked to provide samples of their work as well as information such as circulation numbers (newspapers/magazines), Nielsen Audio (formerly Arbitron) ratings numbers or similar information (broadcast), page views/hits (online entities);
  5. Credentials may be issued on a limited basis to valid websites that report timely results and have regularly covered and promoted interscholastic events. They are not issued to message board websites or to websites that do not regularly contain Kentucky based high school regular season content throughout the year;
  6. Athletic recruiting promotion organizations or media outlets that can be construed as primarily recruiting publications will not be issued media credentials;
  7. A credential is non-transferable and grants the bearer, and only the bearer, access to KHSAA events, and does not include admission for children and family members;
  8. Media members are expected to act professionally and objectively at all times. Cheering or cheerleading during an event is strictly prohibited and can result in removal from the press area;
  9. Media passes will not be issued to persons under 18 years of age (with the exception of the single School Media Pass issued in compliance with School Media policies detailed for the participating teams);
  10. Passes may be revoked at any time for behavior deemed inappropriate for the intended use of the pass, including transferring a credential to someone other than its intended recipient, or using the pass to help others gain access to an event;
  11. Freelance photographers not working for an accredited media outlet will be treated as Commercial Photographers, and will only gain access to an event by paying the media rights fee for the event in question in compliance with published guidelines;
  12. Each team advancing to a state championship event can be represented by one (1) broadcast team (radio or online), which will be designated by the participating school’s principal and will be considered TEAM RADIO in accordance with these policies;
  13. Non-originating radio stations from the markets of participating teams will be issued a maximum of two credentials and will be assigned to the auxiliary media seating area;
  14. Schools are permitted one (1) School Media Pass at each championship event, which can only be utilized by a student or full-time staff member at the participating school. School Media Passes are requested using SI103, which can be found at http://bit.ly/2svxwTz;
  15. The KHSAA reserves the right to grant or deny any requests on an individual basis;
  16. By accepting your credential you agree to all KHSAA terms and conditions.

PHOTOGRAPHY
Photography passes are provided to accredited news media outlets that meet the Credentialing policies in conjunction with print and television outlets and their directly affiliated websites. Commercial and freelance photographers can obtain fee-based credentials, space permitting. Information regarding rights fee payments will be confirmed through the online credentialing system.

While photographers own the intellectual rights to individual photos, the KHSAA owns the intellectual property rights to all state championship events; therefore photos taken during these games are not for resale by individuals unless the requisite media rights fee has been paid by commercial photographers. By accepting your credential you agree to all KHSAA terms and conditions. The KHSAA reserves the right to deny credentials to commercial and freelance photographers who do not agree to these terms and conditions. Failure to abide by the KHSAA’s policies and procedures could result in having your credential revoked and a loss of access to future events.

TEAM BROADCAST RADIO/INTERNET
Each participating team can be represented by one designated broadcast team (radio or online). Approved team broadcasts are audio only. Once the tournament field is set, the principal at each participating school will complete the online form and submit it to the KHSAA to designate one official team broadcast crew. The designated broadcast team will be permitted to originate broadcasts of games involving that specific school, so long as the requisite media rights fee is paid to the KHSAA. A radio station not chosen by the participating school may apply for an auxiliary credential to attend the tournament, but will not be given transmission rights.

WEBCASTING/VIDEO STREAMING
KHSAA.tv is the exclusive home for video webcasts of all KHSAA state championship events. Live video webcasts of select events will be available at KHSAA.tv through the NFHS Network (https://www.nfhsnetwork.com/), which is a subscription-based service. Subscription plans for the NFHS Network are available for $10.99 a month. A monthly subscription, priced less than the cost of admission to a state championship event, entitles users to every broadcast by the KHSAA and the more than 40 participating state associations. The NFHS Network also has an app for iOS users (NFHS Network Live in the Apple store) or for Android devices (NFHS Network) in the Google Play store. Webcasts are produced by the KHSAA in partnership with Prepspin.com and First String Media.

– KHSAA –